Amika Soft Strands Nourishing

What it is: A suite of superfruit-infused favorites that work together to cleanse, nourish, and condition, all while softening and detangling strands.

Hair texture: straight, wavy, curly, and kinky

Hair Type: Fine and Medium

Hair concerns:
- Frizz
- Dryness - Heat protection

Key Benefits:
- Hydrates and softens
- Increases shine, strength and manageability
- Untangle

Highlighted Ingredients:
- Sea buckthorn: It is a super fruit loaded with omega-7 fatty acids and vitamins C and A.
- Jojoba seed oil: Moisturizes and softens.
- Coconut acid: Conditions and creates foam.

Ingredient Disclaimer: These products are vegan and cruelty-free.

What else you need to know: Nourish and hydrate for softer, smoother locks with these nutrient-dense bestsellers.

Fragrance Description: Warm vanilla blends with spicy, sweet clover and fresh citrus.

Clinical results:

Normcore Nourishing Shampoo and Conditioner:
In a clinical study, when used as a system:
- Hair was 7 times more conditioned

Soulfood Nourishing Hair Mask:
In a clinical study, the results showed:
- 11.4 times more hair
Hydrated - 91% more manageable

The Wizard Detangling Hair Primer:
In a clinical study, the results showed:
- Reduced frizz and provided up to 450°F of protection